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Naomi Taylor: SKY: TIME TO CARE Commercial

Naomi Taylor can currently be seen as the female lead in the new SKY campaign TIME TO CARE 2021. 

What is Time to Care?

Time to Care is part of our wide-ranging volunteering programme, Sky Cares, which allows employees to give back to the communities where they live and work.

Over the past 18 months, we’ve been supporting Age UK tackle loneliness. This past year has shown just how valuable and important social interaction is to everybody, especially to some older people.

Last winter Age UK reported that 6.1 million people aged 60 and over said that they were feeling lonely while 2.2 million of over 60s who had their well-being impacted by coronavirus said that they haven’t had anyone to talk to about their worries during the pandemic.

Time to Care will harness the passion and power of 15,000 colleagues working in the customer service group and aims to achieve one million interactions with older people each year.